How does “Presize” from “The Lion’s Den” work?
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At “Die Höhle der Löwen” on VOX there is an innovation from the field of artificial intelligence to be seen this evening from 8:15 pm. The Presize software scans your body in a few seconds and should always tell you the right size when you shop for clothes online. TECHNOLOGYBUTTON has tested Presize and reveals the technology behind it.
One of the biggest problems with online shopping is that the clothes cannot be tried on beforehand. Tomislav Tomov, Awais Shafique and Leon Szeli therefore founded Presize.
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What can Presize do?
The algorithm behind Presize is supposed to help when buying clothes on the Internet. In the respective online shop or on the “Presize.ai” website, users can be measured using the smartphone camera and receive an individual code. This can then be entered at participating retailers under the option “Size Advisor”. Users are then automatically suggested the appropriate size for the garments.
How exactly does Presize’s artificial intelligence work?
Presize’s algorithm has learned to calculate body measurements from a video of a person turning once in a circle. According to their own statement to TECHNOLOGYBUTTON, the founders started with measuring tape and 3D scans to give the algorithm the first clues and to train it. Thousands of data points later, the founders now trust Presize to find the right clothing size for each user.
The nice thing about artificial intelligence (AI) is that it keeps learning and new data flows in for as long. This is also the case with Presize, namely in the form of returned or non-returned goods. In this way, the AI gets to know more body shapes and should be able to give even more precise size suggestions.
TECHNOLOGYBUTTON tried the software. The scan worked without any problems in practice, the complete set-up of the ID only took a few minutes. I cannot say exactly how the application works. As a slim man with a height of 193 cm, it doesn’t need a clever AI to suggest a size L as suitable.
How long does it take to develop software like Presize?
TECHNOLOGYBUTTON asked the founders how much work there is in the software and what the future holds. So it took a while for the software to reach the point where it was mature and patentable. From the idea in 2017 to the first line of code in mid-2018 and the patent applications in 2019, it took a good three years until Presize landed on ” The Lions ‘ Den “.
Is there also an app?
An app is currently not planned because the shopping experience, which usually starts on the online shop site, should not lead to an app. Therefore, according to the founders, a web application makes more sense. Of course, they do not rule out anything for the future.
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